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Aftermarket Revenue Opportunity Calculator

Fullscreen workspace for aftermarket revenue modeling.

Modeled estimates only. Inputs stay in your browser and are not uploaded.

Estimated installed customer basepeopleEligible replacement attach rate% of baseReplacement frequencyper yearAverage selling priceUSDEstimated gross margin%Current replacement purchase rate (optional)% of eligible demandConservative scenario multipliere.g. 0.8Base scenario multipliere.g. 1.0Optimistic scenario multipliere.g. 1.2

Scenario results (modeled estimates)

Modeled estimates only — not measured results or forecasts. Existing purchases are subtracted so they are not counted twice.

Scenario	Demand (units/yr)	Existing revenue	Incremental revenue	Incremental gross profit
conservative	8,960	$78,400	$172,480	$77,616
base	11,200	$78,400	$235,200	$105,840
optimistic	13,440	$78,400	$297,920	$134,064

Formulas and assumptions

Annual replacement demand = installed base × attach rate × replacements per year × scenario multiplier
Existing units = base demand × current purchase rate (when provided)
Incremental units = max(0, scenario demand − existing units)
Incremental revenue = incremental units × average selling price
Incremental gross profit = incremental revenue × gross margin